The fifth annual edition of our State of Green Business report continues our efforts to measure the environmental impacts of the emerging green economy. In addition to documenting what progress companies are making — if any — in improving their environmental performance, we track larger trends that will affect corporate America in 2012.
This free, downloadable report measures 20 aspects of environmental performance, from carbon emissions to paper use and recycling, and attempts to answer the question, “Are we bringing a green economy into being?”
For the first time, this year’s report includes essays from industry experts, including Amory Lovins, Jigar Shah and many others, exploring the trends that shape the commitments and success of the business world.
There’s good and bad news in this year’s report; the good news is that companies continue to dedicate time, money and staff to setting and meeting ambitious environmental goals.
The bad news is that, despite this, our research shows a slowing of momentum — or even backwards motion, in some cases — on some of the indicators. Among the downgraded topics include investments in clean technology innovations, overall energy intensity, certifications of LEED buildings, and paper use and recycling.